In traditional stores, retailers use posters to make the promotion of their products. However, these printed advertisements can no longer effectively attract consumers' attention. In order to solve this pain point, a number of retailers apply LED displays into their stores. LED displays technology is the most powerful visual engagement tool to attract audiences and boost business.
“New Retail Business” shortens the distance between sellers and customers. Every customer can link their mobile phone to the LED display. Moreover, LED displays show as a multi-touch media to provide virtual try-on for customers. By an easy click on the screen, the data matching will be automatically completed. In the future, the interaction between people and screen will absolutely be the trend.
“New Retail Business” not only bring opportunities but also great challenges to LED display manufactures. The experiential shopping represented by VR will increasingly rely on the display terminals. At present, LED display adopts the technology of interaction, big data cloud, VR and etc. Through the integration of the latest technology, the terminal scene of “New Retail Business” will cater customers’ demands of customization and sense of design. And it will also innovate a brand new business space and vibe. It’s an all-around challenge for the quality and features of the LED display.
LianTronics Multi-Touch LED Display